Many people are voluntarily adopting veganism as a way of life. Such people are animal lovers and stand against cruelty. Moreover, they believe harming them to satisfy one’s needs is unethical and unjustified.
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However, you could be a vegan and still contribute to cruelty because of the cosmetic products you use. This is where vegan and cruelty-free cosmetics come in. Such skincare products contain a plant-based ingredient list with a high nutritional value and don’t harm your body.
The Global Vegan Products Market Value
Vegan consumerism across the world has been rising steadily. As a result, the worldwide vegan and cruelty-free products market hit 15.17 billion U.S. Dollars in 2021. Moreover, it is projected to grow at a CAGR of 6.3 percent from 2022 to 2030.
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But why is an increasingly large number of people shifting towards these products? This article will discuss the advantages of vegan and cruelty-free private-label products. But first, let’s understand this industry.
Understanding Vegan and Cruelty-Free Products
Cruelty-free and vegan private-label cosmetics aren’t the same. Vegan private-label cosmetics don’t contain animal by-products.
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Ingredients Used in Cosmetics
- Honey
- Beeswax
- Gelatin
- Cholesterol
- Albumen
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Conversely, cruelty-free products aren’t tested on animals. Such testing may risk their lives and is thus considered cruel.
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Benefits of Vegan and Cruelty-Free Private Label Products
You must not be vegan to use vegan and cruelty-free products. Here are the key reasons you should consider private-label cosmetics.
They Contain Fewer Unnatural Chemicals
Most people believe that vegan private-label cosmetics don’t have a long shelf life because they aren’t manufactured with chemicals that help preserve their quality. However, this is a misconception that isn’t necessarily true.
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A vegan and cruelty-free brand produces personal care products that have fewer synthetic chemicals than most ordinary private brand off-label cosmetics.
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Thus, a vegan private-label brand is an excellent option if you want fewer unnatural chemicals in your daily makeup routine. The substances that you apply to your skin find a way of entering your body and could have adverse effects.
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Using makeup with fewer synthetic chemicals is also good for the environment. Certain lotion, sunscreen, cream, and shampoo formulas contain toxic chemicals that harm your body and the environment.
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They’re Eco-Friendly
The use and over-dependence on synthetic chemicals in private-label cosmetics contribute to global warming and climate change. This is so because it is common to find a business that produces these beauty products but doesn’t adhere to eco-friendly practices.
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Vegan Private-Label Cosmetics Don’t Contain The Following
- Butylated hydroxytoluene, which can create irritation.
- Uric acid is sourced from dead insect extracts, cows, and beeswax.
- Formaldehyde is a dangerous chemical that can lead to the development of asthma and immune deficiencies.
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Using vegan beauty products also means you stay away from all the pesticides used during the farming process. This ensures that private-label cosmetic companies use well-studied chemicals identified as safe and necessary for preservation. Thus, these makeup products can be considered paraben free.
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They’re Animal Friendly
Private-label cosmetics manufacturing companies test their new line of products on animals before they start selling them to target customers. This is why you should embrace cruelty-free products. These products are as good as ordinary cosmetics and don’t hurt any creature.
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Manufacturing beauty products involves a development process that subjects these creatures to harsh tests and experiments in the laboratory of company. It may include injecting or rubbing chemicals on their shaved hides or dripping them in their eyes, which can create adverse side effects on them. Some of the tools used during the tests and experiments are also hurtful.
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Cosmetic Testing
Cosmetic testing subjects the following to lab tests and experiments.
- Rabbits,
- Rats,
- Mice,
- Guinea pigs.
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These tests can cause excruciating pain, organ damage, and blindness; some eventually die.
They’re Rich in Organic Nutrients
Vegan and cruelty-free cosmetics formulas are plant-based formulas, meaning they have higher quantities of vitamins, antioxidants, and nutrients. Thus, they can better strengthen and restore your body’s cells and fight elements that damage your body.
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Advantages of Organic Nutrients in Cosmetics
- They reduce the effects of aging.
- They promote youthful skin by fighting dryness, preventing excessive oiliness, smoothing scars, and increasing elasticity.
- They contain fatty acids that reduce the risk of developing acne.
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They Don’t Contain Harmful Ingredients
A brand can develop questionable formulas that have often been found to be undesirable for cosmetics. This is always in a bid to create a new line or specific brand of beauty products, reduce the cost of production, and offer new products at affordable prices to target customers.
How To Ensure Your Private-Label Cosmetics Products Don’t Contain Harmful Products
If you run a private-label cosmetics business, you should order samples and read the labels before you make your first purchase. Most companies offer free samples and may do shipping or only request you to pay for the shipping services. Once you have examined the ingredients, you can start selling and you don’t have to worry about selling dangerous products.
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If the manufacturer doesn’t offer free samples, you can request a sample of the minimum order quantity and request to use it as a sample before making bulk orders. You can then add the sample products to your inventory if they don’t contain harmful ingredients.
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Make sure you vet suppliers thoroughly before you choose a specific brand. This will help you avoid dealing with harmful products that can lead to complaints and even avoid the cost that comes with court cases. Dealing with dangerous private-label products can also damage your company name; no entrepreneur would want a harmful product to have their logo.
You can also seek reviews from your customers, spas, industry experts, and other retail stores, who can provide helpful information on harmful products. If you are doing your own packaging, ensure you include all the ingredients and details on the label.
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Also, consider requesting the private label cosmetics manufacturer or supplier to provide you with custom formulations and formulas, which you can promote using your very own packaging and your own brand and logo.
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They’re Less Wasteful
Some vegan and cruelty-free private brand logo own-label skincare products may cost more than the standard ones. This may be so because only a few companies manufacture these products, causing the price to rise.
However, the private-label company designs it to ensure minimal environmental impact. Moreover, the packaging is more sustainable. If you don’t like the supplier’s branding, logo, brand logo, and packaging, you can outsource these services from a third party.
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Despite the price tag, vegan and cruelty-free private-label brands are less wasteful and more practical. Your customers are less likely to throw the products away due to adverse side effects associated with the standard formula, such as irritation and unpleasant smell.
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Donating used cosmetic products isn’t recommended due to hygiene reasons. Thus, your products, packaging, or service will most likely end up in the trash bin if your customers aren’t satisfied with them. You can also provide tips on using these products as part of after-sales service.
However, suppose your packaging company line is selling only vegan and cruelty-free products. In that case, your customers are less likely to be unhappy with your product’s formula, and you will provide a solution to the never-ending waste problem.
Conclusion
With numerous standard cosmetic products on store shelves, investing in a vegan and cruelty-free cosmetic business allows you to start small. You can then grow and develop your own brand with time. This has made private-label cosmetics an affordable business for starters.
More and more people are embracing veganism and switching to products that use this formula. Moreover, organizations such as Leaping Bunny are advocating for cruelty-free products. While natural and organic products are still the minority, they offer numerous advantages, and there are equally fewer sellers.