The cosmetic industry is growing quickly, and the demand for all types of cosmetic products is increasing.
Creating a makeup line under your own brand is absolutely a great idea if:
– you sell makeup products and you know exactly what your customers want;
– you already have a brand and you wish to expand your makeup line;
– you want to create a new cosmetic line that is closer to consumers’ demands;
– you’ve had an idea you think is brilliant and you want to share it with the world.
The most important is that you have a dream to have your own brand!
Once you decided on starting a makeup brand selling various types of makeup products, you can continue with the next steps.
Creating a mekup line and start selling your products doesn’t come easily. Here are some advices for first step:
– Study the trends of the current year;
– Look for your target customers and discover their favourite cosmetic products;
– Analyse your competition and do research on your objective market;
– Study standards and regulations;
– Look for a reliable supplier to produce your cosmetics.
Then, after a few testing, you can decide if you want to start custom producing your makeup line in bulk, or ordering from private label line within a limited invesment.
Learn more about how to start your own makeup line, click here.
As a professional private label makeup company, Aurora Global Brands is capable of develop your own professional makeup line.
We are always standing by your side, working together with you to develop the perfect branding for your cosmetics.
Our excellent know-how and prompt responses can assure you that we are the long-term partner you are looking for!
Contact us now to start the Journey!
To a beauty brand, a good makeup formula is the key factor to success in the market.Once you have done your studies and analysis of the market, you should start thinking about which kinds of formulas you want to make for your professional brand. How do they smell like? How should they feel on the skin? What kind of aesthetic have you envisioned for them?
Aurora Global Brands has a wide range of ingredients, textures, and fragrances available to start creating cosmetic lines that are good for different types of skin tone. Here is the general process how we develop a unique formulas for a beauty brand.
STEP 1：DEVELOPMENT REQUEST
After receive your product concept or detailed request, we will discuss with you how to achieve it. The best way to develop is to find a similar product as a benchmark for development.
STEP 2：PROTOTYPING FORMULA
We will prototype the makeup formula based on your benchmark. Normally the process will take at least a week to make a first round formula. We will ship the physical samples to you to test.
STEP 3：APPROVE / REWORK
After you test the product, we will receive feedback from you, approve to move on or need amending. Normally it will be satisfied up to 3 times of prototyping rounds.
STEP 4：COLOR DEVELOPMENT
After approval received, we will do the color match of all goods. With a pantone chart or phystical samples, we can get the job done well.
As partnered with over 20 pacakging suppliers, we are able to offer you the best packaging solution for your makeup brand, no matter you are a luxury brand, a boutique beauty brand or a cheap makeup brand.
The makeup packaging could be bespoke designed and decorated according to your request. Our specialist will share the market trend and discuss with you the packaging design, to help your brand unique and outstanding.
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