Sharing cosmetics industry know-how, trends and guides

Creating your own makeup line could be your ultimate goal. And you could have explored the internet looking for ways to start your cosmetics line without denting your pocket or

Every year, new makeup trends emerge, taking the industry by storm. And they’re becoming accessible by the day! Laurel Charleston, the expert makeup artist who developed Doja Cat eyeliner styles,

The realm of private label cosmetics is a dynamic and constantly evolving landscape characterized by intense competition and the constant expectation for innovation and improvement. As the industry continues to

From what Private Label is and what it entails, to how to source the best products including makeup products, cruelty free products, and where and how to push your products…

Winter Sale – Up to 12% OFF for All Products!   Dear Customers,   The new year is tiptoeing with the cold winter and snow flakes – the biggest sale of Aurora Global

Are you ready to start your own beauty line but need help finding the best private label cosmetics supplier? Getting the right supplier is crucial to the success of your

There are various ways to stock up products for a private label cosmetic company. In this article, we’ll focus on the differences between Private Label Cosmetics (PL) and OEM Cosmetics.

Creating your own cosmetics company is an exciting venture. And it’s a chance to be innovative and actualize your ideas. Before starting your cosmetics line, you’ll need to identify your

When it comes to cosmetic products, packaging can make the difference between a customer taking a pass or taking a closer look. While packaging plays an important role in protecting

Private label cosmetics products are beauty products that are manufactured by one company and sold under another brand’s name. By finding the right supplier, developing a brand, and marketing your

Most people believe that the cosmetic industry is restricted to foundations, lipstick, eye shadow, nail polish, etc. However, the cosmetic industry is so much more than that. Other products like

The COVID-19 pandemic proved to be a boon for ecommerce and third party delivery services. However, this proved to be a disaster for brick and mortar retail. As people stayed

Launching your  own beauty brand is in no way an easy task as you are likely to face one or two issues, especially if you are launching a brand for

Have you decided to venture into the cosmetic business? Great! You will need a good cosmetic supplier as they will play a key role in ensuring that the quality of

Over the last few years, the number of people who have leaned towards influencer marketing, merchandising, and branding activity has increased massively. Thanks to social media, becoming an internet celebrity

2021 has come and gone, and now it is time to focus our attention on what the beauty industry has to offer in 2022. If early signs are anything to

The hardest part in creating and launching a beauty brand is getting the budget in order to start it up. While many of us have ideas, having the budget to

After creating your beauty brand and beginning the early stages of coming up with a product, you will likely be faced with the question of which products in your beauty

TikTok announced in a blog post in September that 1 billion people use TikTok every month. As a social media platform, TikTok has seen exponential growth unlike any other platform in

Lip gloss is a staple in most makeup bags and provides us with a glossy, shiny boost of color. Although we may assume lip gloss is simply made of pigments

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Only in the last several years have beauty companies been vocal in advocating for diversifying product lines—particularly among skin-tone relevant products like foundation, concealer, contour and blush products. Diversifying the

So you’re making your first eyeshadow palette, congratulations! Choosing to start your journey as a cosmetics private label company is exciting and will open doors for your future. Choosing how

Congratulations on starting your first beauty line! The hardest part is making the decision to create the line, so now that you’ve decided to do that all you have to