Understanding MOQs: Makeup vs. Skincare
Our Minimum Order Quantities (MOQ) are designed to be accessible for startups while ensuring production efficiency.
Why is there a difference?
The production lines and packaging configurations for color cosmetics (Makeup) and treatments (Skincare) differ slightly.
Quick Reference Guide:
| Category | MOQ (Private Label) | Notes |
| Makeup | 11 Units per shade | Includes Lipsticks, Eyeshadows, Foundations, etc. |
| Skincare | 12 Units per product | Includes Serums, Creams, Cleansers, Toners. |
| Samples | No MOQ | You can buy 1 unit to test quality. |
Note: For OEM (Custom Formula) or Semi-Custom orders, MOQs are higher. Please refer to the “Service Models” article.