We notice many clients are using AI tools (like Midjourney, DALL-E, or Canva AI) to create logos and packaging concepts. While AI is a great tool for inspiration, the raw files it generates are rarely “Print-Ready” for luxury packaging.

If you are using AI, please review these critical limitations to avoid production delays or poor print quality.

1. The “Gradient Gold” Problem (Color vs. Foil)

• The Issue: AI often generates logos with “fake gold” textures, shadows, 3D effects, or gradients to make them look metallic on screen.
• The Reality: Hot-Stamping is a mechanical process, not a digital print. We use a physical solid foil (Real Gold Foil) pressed onto the bottle.
• The Rule: We cannot print “gradients” or “shadows” with hot stamping. Your design file must be Solid Black and White.
  • Black parts = Will be Gold Foil.
  • White parts = Will be Empty (Bottle surface).

2. Resolution & Vector Format (The “Blurry” Problem)

• The Issue: AI tools typically generate Raster images (JPG/PNG) made of pixels. They often look sharp on a phone screen but become blurry or “pixelated” when resized for printing.
• The Requirement: For Hot-Stamping and Silk-Screening, we require Vector Files (.AI, .EPS, .PDF). Vector lines remain crisp at any size.
• The Fix: If you generated a logo in Midjourney, you must use a tool (like Adobe Illustrator “Image Trace” or Vectorizer.ai) to convert it into a vector format before sending it to us.

3. Copyright & Ownership

• Important Disclaimer: The copyright laws regarding AI-generated art are currently complex and vary by country.
• Your Responsibility: Aurora Global Brands is a manufacturer, not a legal advisor. By submitting a design file to us, you confirm that you have the rights to use it. We are not liable for any trademark or copyright infringement claims resulting from AI-generated designs you submit.

Summary Checklist for AI Designs:

• [ ] Is the file converted to Vector format (.AI / .PDF)?
• [ ] Have all shadows, gradients, and 3D effects been removed?
• [ ] Is the artwork Solid Black (for the parts to be foiled)?
• [ ] Do you have the right to use this image commercially?